Packaging Industry Glossary
Confused by packaging jargon? Our comprehensive glossary explains 50+ terms in plain English — so you can order with confidence.
Key Terms Every Brand Should Know
MOQ (Minimum Order Quantity)
The smallest number of units a manufacturer is willing to produce in a single order. BUpack offers low MOQ starting at 100 pieces, making it accessible for growing DTC brands.
ManufacturingCorrugated Box
A shipping box made from corrugated fiberboard (three layers: two liners + fluted medium). Provides cushioning and stacking strength for ecommerce shipping.
MaterialsRigid Box
A stiff, non-collapsible box made from high-density cardboard (usually 1000-2000 GSM). Used for luxury packaging, gift boxes, and premium unboxing experiences.
ProductsFSC Certification
Forest Stewardship Council certification ensures paper products come from responsibly managed forests. BUpack uses 100% FSC-certified paper stocks.
SustainabilitySoy-Based Ink
An eco-friendly alternative to petroleum-based inks. Soy inks are renewable, produce fewer VOCs, and are easier to de-ink during recycling.
PrintingCMYK Printing
Full-color printing using Cyan, Magenta, Yellow, and Key (black) inks. Allows for millions of color combinations in custom packaging design.
PrintingPantone Matching System (PMS)
A standardized color matching system used in printing. Ensures brand colors are consistent across all packaging and marketing materials.
PrintingDTC (Direct-to-Consumer)
A business model where brands sell directly to customers without intermediaries. Requires durable, branded packaging that survives shipping and delivers unboxing experience.
BusinessUnboxing Experience
The customer's first physical interaction with a product. Premium unboxing (custom tissue, inserts, thank-you notes) increases UGC, reviews, and repeat purchases.
MarketingMailer Box
A self-locking shipping box that requires no tape. Popular for DTC brands because it's easy for customers to open and provides a premium feel.
ProductsFrequently Asked Questions
What is the standard MOQ for custom packaging?
Industry standard MOQ is 500-1,000 pieces. BUpack offers low MOQ starting at 100 pieces, making custom packaging accessible for startups and growing brands.
What does FSC-certified packaging mean?
FSC (Forest Stewardship Council) certification means the paper comes from responsibly managed forests. It's a key sustainability credential that 73% of consumers look for.
How long does custom packaging production take?
BUpack's standard lead time is 15-20 business days after sample confirmation. Rush production (10-12 days) is available for urgent launches.
What's the difference between corrugated and rigid boxes?
Corrugated boxes are shippable, lightweight, and protective (used for ecommerce). Rigid boxes are stiff, luxorious, and non-collapsible (used for gifts, premium products).
Can I print on the inside of my packaging?
Yes! BUpack offers full interior printing at no extra setup cost. Interior prints are a high-impact way to elevate the unboxing experience.
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